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Why Meeting Job Seekers Where They Are Matters
Today’s job market is diverse. Reaching the right candidates often means going beyond traditional methods. While some candidates actively search on mainstream job boards, others rely on local opportunities or niche platforms that cater specifically to their industry.
High-turnover businesses, like retail or hospitality, may benefit most from local outreach, while specialized roles in industries like legal or insurance often require targeted approaches.
Thirty-six percent of business owners say high turnover and unpredictable hiring needs are their biggest challenges.
By expanding your reach, you can engage job seekers who might not be reachable through traditional hiring methods. This strategy helps businesses remain competitive, even in tight labor markets. Whether you’re engaging local talent through in-person applications or targeting niche industries online, meeting candidates where they are is key for building stronger teams and filling hard-to-fill roles.
Ready to expand your hiring reach?
Reach In-Person Applicants with Instant QR Codes
Many businesses with physical locations, like restaurants, retail stores, or seasonal operations, need tools to attract walk-in applicants. Wizehire’s new In-Person Apply feature makes this possible by providing a downloadable QR code linked to your business’ career page.
Thirty-two percent of job seekers prefer to communicate in person during the hiring process.
Employers can print the code on posters and display them in-store, making it easy for job seekers to scan and apply on the spot. Take Papa Johns for example. They used our tool to create window clings of their hiring flyer to display on regional storefront windows. Just four weeks in, 22% of their applications are coming from QR code scans—amazing!
This approach works well for foot-trafficked businesses that need to fill roles quickly, removing barriers for local talent who may not see your online job post.
Expand Your Online Visibility with Job Sponsorship Tiers
For businesses looking to target specialized talent pools, Wizehire’s enhanced Job Sponsorship tiers provide access to even more industry-specific job boards. Powered by a partnership with JobTarget, these tiers empower employers to expand their job visibility beyond mainstream platforms.
“Niche job boards can connect you with specialized talent, so your job posts reach people with the right skills and experience.”
– Emely Mercado, Hiring Coach
Whether you’re connecting with legal professionals through the American Bar Association or hospitality workers via HCareers, these sponsorship options help businesses fill hard-to-fill roles with the right candidates. With three tiers to choose from, you can tailor your job postings to meet your unique needs and hiring budget.
Job sponsorship tiers
Tier 1 – Base Sponsorship Offer: Boost visibility with Indeed Easy Apply
Tier 2 – Mid-Tier Sponsorship Offer: Adds access to niche industry-specific boards
Tier 3 – Highest Tier Sponsorship Offer: Maximizes exposure across multiple boards
Eighty-four percent of small businesses use job boards to support their hiring process, making it hard to stand out in a sea of job posts.
The Benefits of Wizehire’s Latest Tools
Employers using Wizehire’s new In-Person Apply and Job Sponsorship features can:
- Expand their reach: Attract job seekers in local communities and niche industries.
- Fill roles faster: Reduce time to hire by targeting the right talent pools.
- Save time: Reduce the administrative burden of manual posting.
- Strengthen teams: Build a workforce that matches your company culture and goals.
“Hiring isn’t just about filling roles—it’s about building the right team for your business.”
– Marisa Ramirez, Director of People Operations
Your next great hire might be closer than you think
Wize Words
Connecting with job seekers where they are—whether in your storefront or through niche job boards—can transform your hiring strategy.
With Wizehire’s latest tools, businesses can expand their reach, save time, and find the right candidates faster.
Frequently Asked Questions About Wizehire’s Job Reach Tools
Wizehire’s in-person apply feature allows employers to download a QR code linked to their career page. This QR code can be added to custom flyers or posters and displayed in physical locations, like offices or storefronts, to attract walk-in applicants. Candidates can scan the code with their smartphones and apply directly to open positions, simplifying the hiring process for both employers and job seekers. It’s an ideal solution for businesses with high turnover or seasonal hiring needs.
Wizehire’s job sponsorship tiers offer three levels of visibility for job postings. Tier 1 includes basic sponsorship on platforms like Indeed Easy Apply. Tier 2 adds access to niche industry-specific job boards for targeted reach, and Tier 3 maximizes exposure across multiple boards, including specialized platforms like HCareers or the American Bar Association. Job posts are automatically routed to the most relevant boards based on the role, helping employers connect with the most relevant candidates.
Niche job boards connect employers with candidates who have specific hard skills or experience tailored to their industry. These boards improve the quality of your applicants, reduce time-to-hire for specialized roles, and make sure job posts are seen by the most relevant audience. For hard-to-fill positions, niche boards can be a critical tool in reaching the right talent, offering targeted visibility that general platforms may not provide.
Industries like hospitality, legal, insurance, and real estate gain the most from niche job boards. For example, platforms like HCareers cater specifically to hospitality professionals, while the American Bar Association serves legal professionals. These boards help businesses in specialized fields connect with candidates who have the expertise and qualifications needed for their roles, making hiring more efficient and effective.
Meeting job seekers where they are ensures businesses connect with a broader range of candidates. Some job seekers prefer online platforms, while others look for local opportunities or use industry-specific job boards. Expanding your hiring reach helps attract diverse talent, fill roles faster, and avoid missing out on qualified candidates who may not be active on mainstream job boards.
Wizehire’s tools, like the In-Person Apply feature and job sponsorship tiers, make it easy for employers to connect with diverse talent pools. Our QR code creator attracts local, walk-in candidates, while our sponsorship tiers open access to niche job boards for specialized hiring. These tools help businesses reach candidates they might otherwise miss, saving time and simplifying the hiring process.
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