Social Media Manager - Content Creator
Villatel
Orlando, FL US
Posted ago
Villatel

Why work at Villatel? We love, love, love vacations. For ourselves, sure (don’t get too excited). But more importantly, for the tens of thousands of guests that visit us each year looking to have the most incredible experiences of their lives. Our mission? Exceed their expectations every single time—by offering vacation rentals and a level of service that are consistently luxurious, reliable, and financially attainable.

As the first-ever “flag” hospitality brand in the vacation rental sector, we simultaneously design, maintain, and service every home we put on the market. So, unlike the average vacation rental platform, we don’t just hope our homes and guest experiences are up to snuff. We actively make them as incredible as we can—by owning every step of the process.

Now, we’re looking to expand our team of superstars to include a talented Social Media Manager & Content Creator who will work hand in hand with our lean-yet-supreme creative team to take our brand awareness to the next level!

Responsibilities

  • (Re)launch Villatel’s social accounts across Instagram, Facebook, LinkedIn, and TikTok to increase brand awareness and follower counts.
  • Collaborate with our copywriting and design team to brainstorm on-brand, culturally relevant content ideas and campaigns (paid and organic).
  • Create original content tailored for each platform, including but not limited to images, videos, GIFS, and copy.
  • Routinely visit our properties to capture footage and photos for use within social posts.
  • Collaborate with in-house or freelance designers to design original posts, as needed.
  • Vet and manage influencer partnerships, including ensuring that the influencer content is on-brand, monitoring its performance, and posting/ reposting content on our O&O social channels.
  • Plan, build, and maintain our social marketing calendar, including identifying important dates and events, and aligning our content accordingly.
  • Perform research on market/ cultural/ platform trends and audience preferences.
  • Develop a strategic content roll-out plan; publish and/or schedule social posts accordingly.
  • Oversee cross-platform community management, including communicating with followers by responding to inquiries in comments and DMs.
  • Establish KPIs for organic performance; analyze key metrics to measure audience engagement and sentiment; collect and share learnings & takeaways.

Qualifications

  • 3-5 years of experience in social media content creation/ management
  • Degree in marketing, writing, English, or related field
  • Proficient in social media platforms, including best practices for content creation, cadence, and publishing
  • Skilled in Adobe photoshop for the purposes of resizing/ recoloring images
  • A passion for creativity and crafting engaging content
  • Skilled in platform analytics and collecting learnings from key data
  • Excellent verbal and written communication skills
  • Excellent research skills and an ability to identify social media, market, and cultural trends
  • Time management skills and an ability to meet deadlines
  • A hands-on work ethic and a willingness create new processes and creative workflows from the ground up
  • Next-level ambition and a drive to maximize creativity and generate results

Compensation
$55,000 - $80,000 yearly
About Villatel

We founded Villatel to re-imagine family getaways by transforming lodging into an experience in and of itself. We offer travelers the high levels of service and consistency of a high-end hospitality brand, in addition to the space, comfort, and small touches of a high-end villa, at an affordable price. 

What sets us apart is our commitment to quality and consistency. Our innovation isn’t vacation rentals—it’s the construction and single platform institutional level ownership of the best-run rentals on the market under one umbrella: Villatel. It's a name that will soon become synonymous with the best experiential vacation homes in the world. And it will carry with it a legacy that families and groups everywhere will remember the moment they’re ready to plan their getaways of a lifetime.

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