Real Estate Marketing Specialist
Doug & Melissa Hoover Group / Counselor Realty of Bemidji
Bemidji, MN US
Posted ago
Doug & Melissa Hoover Group / Counselor Realty of Bemidji

The Marketing Specialist will create engaging content for The Hoover Group’s branding and advertising platforms. 

You will develop highly effective digital and traditional marketing strategies as well as shoot and edit videos and photos. 

You will track, analyze, test, and optimize campaigns to make sure they are on-target in achieving set objectives. You will keep social media channels updated and brand-focused, seek new social media and marketing avenues to connect with clients, update and monitor the team website, mainstream marketing systems, to include best practices, tools and technologies. 

The Marketing Specialist is responsible for directing all aspects of marketing from the exposure of our current listing inventory, to lead generation and the branding of our team.

Responsibilities
  • Optimize and analyze all digital and traditional marketing campaigns
  • Manage social media accounts to include: Facebook, Twitter, YouTube, Instagram, LinkedIn, Google+, Pinterest, Google AdWords, Craigslist 
  • Produce engaging and effective materials and posts
  • Photograph homes and land
  • Create and edit video content
  • Maintain and update website as well as monitor SEO and tracking analytics
  • Stay current with changes in social media and marketing platforms ~ adjust as needed to create new opportunities
Qualifications
  • Experience and knowledge of social media platforms
  • Previous marketing experience required
  • Some Video editing experience preferred
  • Must be detailed, and creative but can analyze data to track ROI
  • Must be self driven and organized
Compensation
$27,000 - $40,000 yearly
About Doug & Melissa Hoover Group / Counselor Realty of Bemidji

The Doug & Melissa Hoover Group is a hardworking real estate team with a strong desire to produce and provide results for our clients. We pride ourselves in providing the highest level of customer service for those who choose us to help them buy and sell their homes. Because we are goal driven, we have become the top producing real estate team in the Bemidji area. We are a growing team and do not focus on our own success, but on our team success. We know and appreciate that our success is a direct result from the support and our team members. Because of this, a great work/team environment is vital as we spend of our time each week working together. We want our team to feel fulfilled, appreciated, supported and that everyone enjoys their role.

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