Marketing Specialist
Toerek Law
Remote
Posted ago
Toerek Law

ARE YOU A DIGITAL MARKETING SPECIALIST WITH A LEGAL MARKETING BACKGROUND?

We love to help people learn and grow. But we don’t have the time for that right now. We need a Marketing Specialist who can hit the ground running. The ideal candidate will be able to take initiative on work that needs to be done and perform with minimal handholding. We are giving consideration to a part-time or full-time team member, or independent contractors to accommodate the best fit for our firm. 

Interested candidates should send a resume with their credentials, along with uploading a cover letter when prompted during the application process with no more than TWO paragraphs and a closing sentence.

In the first paragraph of the letter, explain what you believe are the 3 most important qualities needed in someone who does marketing for law firms, and why you believe they are the most important qualities. In the second paragraph, explain why you applied to this particular ad. As a closing sentence please write, “I have read the instructions contained in the job posting and have followed the instructions.”

APPLICATIONS RECEIVED WITHOUT A COVER LETTER WILL NOT BE CONSIDERED

Responsibilities

We are looking for a seasoned Marketing Specialist to play an integral role in our firm with our marketing efforts. This role is for someone who enjoys strategy as much as implementation. We need an enthusiastic professional to:

  • Execute effective marketing strategies
  • Assist with campaign development
  • Analyze marketing campaign effectiveness
  • Develop lead generation programs
  • Engage the firm’s business network
  • Create effective strategies that will promote the long-term growth of the firm
  • Writing recurring content pieces, such as blog and newsletter articles, and topical content marketing pieces, such as guides and handbooks
  • Maintain the social media accounts for both the firm and the Principal of the firm

Qualifications

You may be our next Marketing Specialist if you:

  • Are a proven self-starter (we’ve operated our Firm virtually since the beginning)
  • Have the ability to analyze industry data and trends and turn them into actionable marketing plans that inform our branding and campaign development
  • Can brainstorm and develop ideas, offering insights to develop and plan creative marketing campaigns that increase brand awareness
  • Are fluent in the technical tools that enable you to be successful working remotely, such as marketing automation tools and video conferencing software
  • Have STELLAR prioritization, organization, communication and presentation skills
  • Are equally EXCELLENT at handling project management and team communication in a virtual Firm environment
  • Understand authority marketing and personal brand building in the professional service world
  • Have at least 5 years of experience in professional services marketing (legal services preferred)
  • Are energized by the possibility of helping a small but rapidly growing firm help more clients, share more knowledge, and innovate its services

About Toerek Law

TOEREK LAW is a law firm that helps its national client base of marketing, advertising, creative services and communications agencies protect their assets and turn their intellectual capital into revenue.

Our Firm’s home base is in Cleveland, Ohio, however, our team is dispersed nationwide and works remotely, so this is intended as a completely remote position. Your proficiency in working remotely and independently, while engaging well with our team, is crucial.

APPLY NOW
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