Real Estate Marketing Social Media Coordinator
Russo Real Estate Group of Coldwell Banker
Montclair, NJ
Posted ago
Russo Real Estate Group of Coldwell Banker

Real Estate Marketing Social Media Coordinator

We are seeking a TALENTED highly motivated, self-starting, creative individual with a passion for connecting with current and future customers through content marketing, social media, and traditional marketing efforts.

The Social Media Manager will be responsible for advancing the community and customer experience through online and traditional marketing. This position is charged with accelerating the expansion and use of social media channels as well as to bring a high degree of creativity to our existing methods. This position requires tight interaction with the marketing, customer service, operations, sales, and technology teams to ensure that our website, social media, collateral and other communications accurately reflect our brand and to achieve overall goals.

Applicants should have a well-developed capacity for coordinating and implementing marketing communication projects with responsibilities in social media, public relations, search marketing, advertising, brand stewardship and special events management. Familiarity with standard concepts, practices, and procedures within marketing and advertising is critical, while knowledge of real estate functions is a bonus. A certain degree of creativity and latitude is required.

In addition to marketing, branding, and social media related work, this position will also share a role in tracking sales data; maintaining collateral and marketing materials inventory; maintaining databases; and preparing reports.

This position will lead our efforts to engage stakeholders with quality content, create content delivery plans, and maintain consistent, brand-appropriate content as well as oversee and administer the company’s social media marketing and advertising.

Responsibilities

  • Ensures that company messages and materials are accurate and consistent
  • Creates, delivers, edits, and optimizes marketing materials and advertising campaigns
  • Executes new community launch including signage and events
  • Prepares weekly sales reports
  • Edits and maintains social content for communities
  • Post and maintain all listings in MLS
  • Coordinate all marketing services for listings
  • Website management including written and digital content, redesign as needed, SEO development and tracking analytics
  • Run and maintain all social media channels (Facebook, Twitter, Instagram, etc.) with scheduled posts and updates
  • Support the company and agent tracking of incoming leads/prospects and adjust marketing campaigns accordingly
  • Arrange all closing gifts and events
  • Create and develop a variety of Facebook ads
  • Establish all marketing for team events, open houses, and new listings
  • Plan and organize all team events and market across all social media channels

Qualifications

  • Marketing or related majors preferred
  • Marketing/brand management in a sales environment
  • Possesses a proven track record of sales/marketing performance 
  • Exceptional phone skills
  • Social media expert
  • Bright, upbeat, energetic and have strong communication skills
  • Highly proficient with marketing concepts
  • Passion for new solutions and challenging broad-based audiences
  • Knowledge of forward-design concepts
  • Some understanding of the sales process for residential real estate
  • Enjoys the challenges of new products, new environments and working with a new team
  • Experience with Adobe Suite (intermediate)
  • Strong communication skills
  • Proficient in Office/PowerPoint/Spreadsheets
  • Highly organized, with an ability to prioritize time-sensitive assignments
  • Creative and flexible
  • Positive and team building mindset

Compensation
$15/hr
About Russo Real Estate Group of Coldwell Banker

As a top producing NJ Real Estate Team, we focus our Real Estate knowledge throughout Northern NJ in Passaic County, Essex County, Bergen County, and Morris County. As a member of Coldwell Banker’s Multi-Million Dollar Club, we are considered to be an expert in representing both sellers and buyers of NJ condos, townhouses and co-ops located along the 20-30 minutes from New York City. We also have a vast knowledge of the Luxury Single Family Homes Real Estate Market throughout Essex, Morris and Passaic Counties. We concentrate on all types of NJ Real Estate including Single Family Properties, Condominiums, Co-ops, Multi-family Properties, and Rental Properties.

We pride ourselves with a proven track record of utilizing social media and online marketing to successfully sell homes in an ever-changing Real Estate market. By connecting Real Estate in real time, buyers and sellers of NJ Real Estate benefit from the greatest results possible.


Apply Now
Acceptable file formats include .doc, .docx, .pdf, .txt.
By applying, you consent to WizeHire's Privacy Policy.