Marketing Account Manager
Eddy Alexander
Roanoke, VA US
Posted ago
Eddy Alexander

Account Executive Eddy Alexander’s Marketing Account Manager(s) manage client relationships and project timelines for the agency. Externally, the successful candidate will listen closely to client needs, recommend strategic solutions, communicate project status, and present deliverables and performance reports routinely to keep clients happy and willing to serve as agency advocates and referral sources. Internally, the successful candidate will coordinate a variety of subject matter experts to develop custom solutions and curated client recommendations while ensuring the timely delivery of project deliverables. They’ll estimate the level of effort required to meet client needs and the right size costs and work plans to meet client expectations. They’ll prepare and secure client contracts and oversee project work plans and traffic flow to ensure all agency deliverables meet agency standards and client expectations and are delivered seamlessly on time and within budget. Eddy Alexander offers competitive pay and benefits such as Health Insurance, 401k w/matching, LT/ST/ADD/Life, Paid Holidays, and PTO.

Based on Education and Experience (starts at $45,000)

Responsibilities

  • Meet and liaise with clients regularly to discuss business needs and project status, identify new and emerging needs, and ensure successful delivery of their project and account requirements
  • Brief internal team on client needs and circumstances
  • Work with agency colleagues to develop campaigns that meet the client's goals within their resource landscape
  • Present (alongside agency colleagues) campaign recommendations and budget requirements to the client
  • Write client and creative briefs
  • Communicate work plans and client requirements to the broader account team (research, editorial, design, creative, digital, and production)
  • Meet with the account team regularly to track progress and act as the link between the client and the agency - maintaining regular contact with both
  • Ensure that communication flows effectively in both directions
  • Manage expectations and negotiate with clients and agency staff about the details of campaigns and final work product to balance customer satisfaction and agency profitability
  • Present creative work to clients for approval and/or modification where needed
  • Manage budgets, campaign costs, and scope changes, invoicing clients on schedule
  • Write client reports to document the relationship and continuously share relational knowledge across the organization to improve performance for each stakeholder
  • Monitor the effectiveness of campaigns and prepare regular client reports to ensure clients continue to see and value Eddy Alexander’s contributions
  • Undertake administrative tasks as needed
  • Arrange and attend meetings
  • Make pitches, along with other agency staff, with the aim of securing new business for the agency
  • Account Managers are expected to bring demonstrated professionalism and executive acumen, represent the brand values through every interaction, provide a strategic understanding of the role and value of marketing communication in client advancement, offer working knowledge of creative production in order to suggest ever-more efficient ways to meet client needs, and have proven experience supporting a wide variety of clients with a variety of campaign projects. They must provide consistent high-quality inbound and outbound communication, value data-driven insights, keep excellent notes, and oversee file management systems that support the efficient execution of all creative projects and client deliverables. Ultimately, the Account Managers serve as the client advocate ‘on the inside,’ and the agency advocate ‘on the outside.’

Qualifications

  • Bachelor’s degree in Business, Marketing, Advertising, Public Relations, Government Affairs, Media Arts & Design, Psychology, Media Studies, Event Management, or other similarly relevant field of study preferred
  • Demonstrated understanding of the value of Marketing and Communications in client success
  • Demonstrated success and professional work experience in marketing, advertising, and/or branding
  • Ability to establish and maintain high-value client relationships
  • A meticulous eye for detail
  • Ability to clearly explain, articulate, and defend agency and client decisions
  • Ability to work independently while contributing actively to a team environment
  • Professionalism business acumen
  • Creative confidence and the ability to take and apply feedback to advance the quality of final creative output
  • An appetite for diverse assignments and client challenges
  • The ability to work effectively and professionally with teammates and clients from a variety of industries and backgrounds
  • Great interpersonal skills and a pragmatic and positive attitude
  • A bias towards simplicity and streamlined usability
  • Solid computer skills, including working mastery of the Adobe Creative Suite, Microsoft Office, and G-Suite workplace products
  • Excellent communication and presentation skills

The following strengths and experiences are also strongly encouraged

  • Servant leader philosophy
  • B2B sales experience
  • Formal project management training
  • Formal account management or sales training is a plus
  • Creative production experience/exposure is a plus
  • Data-driven analytics and performance reporting experience is a plus
  • Credited industry awards and/or demonstrated contributions to award-winning work
  • Formal Design Thinking or Systems Thinking Training
  • Advanced Degrees
  • Experience in EA priority industry areas: Emerging Technology, Higher Education, Healthcare, Tourism, Economic Development, Professional Services

Compensation
$45,000+ yearly DOE
About Eddy Alexander

At Eddy Alexander, we provide smart strategy, proven methods, and compelling creativity to drive measurable, data-driven business results. We offer a comprehensive mix of services including market research, go-to-market strategy, campaign management, creative execution, content creation, interactive brand experience planning, marketing investment performance analysis, and industry benchmarking. We offer proven expertise, unparalleled experience, and nationally and internationally recognized quality. Eddy Alexander provides full-time employees a competitive benefits program which currently includes (401k with company match, healthcare insurance, EyeMed plan, group life insurance, short and long-term disability, PTO, and Paid Holidays).

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